Quint Development Corporation
As a core member of the non-profit community in Saskatoon for over 25 years, we were pleased as punch when Quint approached us to revitalize their brand and redesign an existing website. With a focus on strengthening economic and social well-being among core communities, we were eager to support Quint’s mission and bring their vision for this project to life.
Working closely with their internal communications team, we addressed internal pain points when using the brand, including development of a child brand system to provide definition and assets for key programs and services.
The website was updated to a modern look, providing greater functionality for users as well as ease of use in updating for internal staff.
Branding / Illustration / Print Design / Website Design
Wanting greater definition around how and when to use the brand, we worked with Quint to push further than the primary brand to define child brands. Out of this process we developed a logo system for each program, each with their respective colour palette and custom illustrations that complement the whole.
With branding in place, a full overhaul of the website was next on the agenda. We integrated the child brand system into each program page and worked to streamline information according to user type, making it simpler for those seeking job support and housing to meet their needs.
As an add-on to the project, a templated system was developed for Quint’s team to easily jump right into digital communications without any second guessing. Having access to a full brand kit of fonts, colours, illustrations and graphic assets coupled with these real-life use cases for applying the brand made makes developing beautiful and consistent graphics a breeze.
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If you’d like to enhance the communications ecosystem at your organization or business, book a consultation today!